Compared to the production of printed flyers and newsletters there are a number of benefits but here are the three main ones that will interest you and anyone else with a busy life:
It's cheaper - for example you would have to set aside a minimum budget of £9,000 GBP a year to write, design, print and distribute a full colour, quarterly newsletter. You can do it for less than a third of the cost with bulletinbuilder (with no limit on the number of issues and no postage costs).
It's easier - even the best planned campaigns can get bogged down by last minute changes and communication lapses between designers, printers and copywriters. bulletinbuilder is simple to use as a DIY tool so communications between suppliers aren't an issue any more. Just key-in your stories, store them and use them as and when you want.
You can check responses - monitor reaction to your stories and see who has clicked a link to get more information. This is useful research for future issues and possible sales leads.